Akira Mitsumasu, recently Vice President, Global Marketing at Japan Airlines (JAL), brings over 30 years of experience in the aviation industry and has held multiple leadership roles within the company. Akira has been named one of Asia’s Best Marketer and is recognized as one of the 50 Most Influential Global Marketing Leaders. He served until recently as an advisory board member of the CMO Council for Asia Pacific, a member of EFFIE Asia Pacific Council, and Vice President of the APEX (Airline Passenger Experience) board of directors.

Akira is a member of the What’s neXT?! Idea Lab Council. He holds an MBA from the University of Oxford and a DBA from Hitotsubashi University in Japan. He is also author of a book on Japanese corporate groups.